Insights
Sparks worth catching
Ideas and updates from across the group.
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Understanding the Different Types of Business Signage
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How to Engage Your Instagram Followers with Stories
We’re forever being told that engagement is the most important thing to strive for when marketing your business on social media. But getting engagement on Instagram is hard, right? Especially when Instagram’s algorithm only shows your posts to about 10% of your followers.
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Custom Build vs WordPress Websites
If you’ve decided it’s time to take your business to the next level, you need an engaging website. It will increase your chance of prospective customers enquiring or purchasing — increasing leads and sales. However, one decision you will face is whether to create a unique, custom web design or use a pre-built template on a platform such as WordPress.
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How Will Instagram Hiding Likes Affect My Social Strategy?
You may have already heard that Instagram has expanded its trial into hiding ‘like’ counts to seven new territories, including Australia, Ireland and Japan, suggesting that the change may be rolled out worldwide soon.
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SEO vs Google Ads
It is crucial that you consider both SEO and Google Ads when planning your digital marketing strategy to decide which is best for your business – or if you should do both.
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Amazon & UX: The Data Beast Improving Experiences
To most people Amazon is a giant eCommerce site selling everything from Alexa speakers to garden sheds, but look beneath the surface and you’ll find that Amazon is also a very sophisticated data company tracking every aspect of their platform to provide the best user experience around.
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The Perfect Way to Structure a Blog to Engage the Audience
Are you ready to wow your blog readers, rank in search engines and boost social shares of your content for more visibility? But with almost 10 million blogs published every day, how exactly do you stand out? Our team have put together our top tips to ensure your blog page is always sharing valuable and engaging content.
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How Do Social Media Ads Target You?
You may have noticed that over the past few years, the ads you see on social media have become more and more targeted towards you… maybe you’ve even found yourself clicking on them more often!